Hard Bait
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Bestseller
Krej™
$14.99Rated 4.8 out of 5 stars10 -
Bestseller
Choppo
$8.99 - $12.99Rated 4.6 out of 5 stars21 -
Bestseller
Flicker Shad®
$3.99 - $6.99Rated 4.7 out of 5 stars45 -
Bad Shad
$6.99 - $8.99Rated 5.0 out of 5 stars2 -
Hit Stick
$7.99 - $10.99Rated 4.6 out of 5 stars14 -
Bestseller
Deep Hit Stick
$9.99Rated 4.6 out of 5 stars5 -
Vibrato®
$6.99 - $7.99Rated 5.0 out of 5 stars2 -
Bestseller
Flicker Minnow™
$5.99 - $6.99Rated 4.4 out of 5 stars22 -
Flicker Shad® Jointed
$5.99 - $7.99Rated 5.0 out of 5 stars7 -
Scented Flicker Shad®
$9.99 -
Flicker Shad® Shallow
$5.99 - $6.99Rated 4.9 out of 5 stars8 -
ThinFisher™
$5.99Rated 5.0 out of 5 stars2 -
Flicker Minnow™ Trolling Pack
$34.99Rated 5.0 out of 5 stars1 -
SPY
$11.99 -
Frittside5 3 Pack Kit
$24.99Rated 4.7 out of 5 stars6 -
Out of Stock
HighJacker
$4.99$9.99 -
Choppo Saltwater
$12.99 -
Finisher
$8.99 - $10.99Rated 5.0 out of 5 stars5 -
Drift Walker Saltwater
$9.99 -
Scented Flicker Shad® Baitfish Pack
$29.99 -
Frittside™
$10.99Rated 4.3 out of 5 stars12 -
Digger
$8.99Rated 5.0 out of 5 stars1 -
Scented Flicker Shad® Tiger Pack
$29.99 -
Hit Stick Saltwater
$9.99 -
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Berkley® Fishing Hard Baits
Welcome to Berkley® Fishing, your one-stop destination for premium hard baits. Our collection is a testament to meticulous engineering, designed to catch more fish in both freshwater and saltwater environments.
Hard Bait Selection
We offer an extensive range of Hard Baits shapes and styles to cover all applications - including crankbaits, jerkbaits, topwater baits, wake baits, spinnerbaits, jigs, and trollers.
Forward Facing Innovation
Our state-of-the-art forward facing sonar technology truly sets Berkley® apart from the rest, providing you with an edge driven by meticulous scientific research and innovation.